ABOUT US

        ENDUR·All Technologies, Inc. (ETI) a privately owned, Colorado corporation was started in 1996 for the  purpose of using  a new materials technology for the development of new, innovative, high performance building products.  

       A marriage of market need and technology took place in 1996 when the insurance industry drive for a more durable and longer lasting roof and the availability of a proprietary polymer technology came together at ETI in Denver, Colorado.  The market need came via the insurance industry, led by State Farm Insurance. Weary of millions of dollars of roof losses due to hail and wind primarily in the states of Colorado, Wyoming, Nebraska, and Kansas, State Farm began to promote the use and development of a new generation of better roofing materials through a rigorous new performance test and standard for impact resistance.

			United States Patent Number:               5,086,084
The ENDUR·ALL technology answer is a patented micro-cellular rigid foam material developed as a wood substitute, which we call DURATHON. When molded into a tapered wood shake replica, now known as the Ce·DUR Shake, it exhibits unique qualities making it ideal for climate exposed exterior product use, especially roofing.  Product development work, testing and certification listing, began in January 1996 and progressed into 1997.

        Recognizing the huge market need and apparent product performance voids in the steep slope (residential) roofing market, ETI's development focused on a replacement for the very popular wood shake that was rapidly becoming an unacceptable product in the area due almost exclusively to its performance shortcomings. First field installations of the Ce·DUR Shake replacing wood shakes were make in November 1997 in Evergreen and Boulder, Colorado.

        Since its inception, ENDUR·ALL has been driven by the following business philosophies and objectives:
         ►  establish a new performance standard in the roofing industry;
         ►  deliver maximum value to the consumer via superior product  performance;
         ►  measure our success as customer satisfaction with their purchase;
         ►  educate the consumer on the best performance standard and assist them
             in making the best roofing decision.

        Headquartered in Denver, an area where roofing sees all the worst from nature, gave ETI a sensitivity to the performance shortcomings of many products designed in friendly climates that had come to the high country and failed. Our strategy was and is to develop the product for the toughest application/use, submit for the most rigorous testing certifications (UL), and focus on long life solutions. In the process, we had the advantage of learning from the mistakes of others who tried to replicate cedar shake appearance using traditional materials and technologies. 

        The above direction has given ENDUR·ALL the Ce·DUR Shake which meets all known performance needs and eliminates known product shortcomings in the residential and steep sloped commercial roofing market.